Salesforce Scores +40 on Honesty. Here's What That Actually Means.
Most companies score negative on Honest & Fair Business. The average is -7.6. 73% of non-zero scores are negative.
Salesforce scores +40. That puts it in rare company. But what does the number actually represent?
The Full Scorecard
Average: +12. Five positive. Two zero. Four negative.
What +40 on Honesty Means
The Honest & Fair Business value measures corporate governance, regulatory compliance, transparency, whistleblower protections, and disclosure quality. Evidence comes from court filings, regulatory actions, and independent governance assessments.
Salesforce's +40 reflects a relatively clean regulatory record, transparent reporting practices, and governance structures that include independent board oversight and stakeholder engagement mechanisms. The company has avoided the large-scale fraud, manipulation, or deception cases that push competitors into negative territory.
For context, JPMorgan scores -40 on the same value. Goldman Sachs scores -60. Uber scores -60. Meta scores -60.
The Weapons Problem
Salesforce's worst score is -50 on No War, No Weapons. The company holds contracts with US government agencies including Customs and Border Protection, which sparked internal employee protests. Salesforce's platform is used by defence contractors and military-adjacent organisations.
Even the most "honest" company in our tech database still fails on weapons. A clean governance record does not insulate a company from the ethical implications of its customer base.
The Takeaway
A +40 on honesty is genuinely rare and genuinely earned. But it coexists with a -50 on weapons in the same company. Ethics is not a single score.
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