Better Health for All

The company's core business of self-storage has no significant positive or negative health impact. It reported 2 reportable injuries for 225,441 customer, contractor, and visitor movements in the past year, which translates to approximately 8.87 reportable incidents per million movements.

The company does not generate revenue from products with direct health impacts, nor does it offer health-related products or services requiring accessibility considerations, health risk disclosures, or health-focused innovation. Its operations do not have significant direct health externalities, nor do they intersect with healthcare workforce development, preventative health, health data management, public health education, addiction mitigation, or clinical trials. Mental health initiatives are primarily for employees, and the company's business activities do not substantially affect mental health outcomes for the general public. While the company supports charities aiding vulnerable populations, its business model does not involve serving these populations with health needs.

Fair Pay & Worker Respect

The CEO-to-median worker pay ratio was 313:1 last year.

The CEO's base salary increased by 6% after shareholder objection , while the workforce received a rise greater than 6%. The Lost Time Injury Frequency Rate (LTIFR) for the Group in 2024 was 8.31 per 1,000,000 working hours , with 3 reportable injuries (RIDDOR) in 2024. The employee engagement score for 2023/24 was 84%. Safestore holds Investors in People (IIP) Platinum accreditation and was shortlisted for the Platinum Employer of the Year (250+) in 2024. In the 2024 IIP survey, over 84% of colleagues agreed the company is committed to diversity and values individual differences , and over 90% were aware of equality, diversity, and inclusion policies. 33% of colleagues participate in Sharesave schemes , and 79% are members of the pension scheme. Over 30,000 hours of training were delivered in 2024.

Honest & Fair Business

Safestore Holdings PLC received an 'A' rating from the Global Real Estate Sustainability Benchmark (GRESB) for its 2024 Public Disclosures assessment.

As of 31 October 2024, the Board has determined that no director has an actual or potential interest or commitment that conflicts with the interests of the Company.

Kind to Animals

As a self-storage company, Safestore's core business model does not involve activities such as animal testing, the use of animal-derived ingredients, or animal agriculture, rendering most animal-related KPIs not applicable. The company explicitly prohibits the storage of live animals or animal remains in its units, stating they are not designed for animal care due to lack of ventilation, temperature control, and essential welfare conditions.

While Safestore aims to protect and improve biodiversity around new build stores and mentions maintaining green spaces, the provided evidence does not include measurable impacts on species recovery or habitat restoration metrics.

Planet-Friendly Business

Safestore has achieved 100% diversion from landfill for UK operational waste

and 99.9% for UK construction waste . All Group stores are powered by 100% zero carbon electricity as of May 2024 , with just under 0.55MW of solar PV installed . The company achieved 100% of relevant new, converted, and redeveloped buildings with a minimum EPC B rating in 2024 and is delivering a 14.3% net gain in biodiversity . The company is committed to operational net zero by 2035 , with interim targets for 2025 and 2028 , but has not explicitly stated SBTi-validated targets. It reports against all eleven TCFD recommendations and conducts climate scenario analysis for 1.5-2.0°C and up to 4.0°C pathways . Safestore provides detailed disclosure of climate-affected assets, including quantified flood risk and estimated capital investment for MEES compliance . The company partners with the Community Wood Recycling charity to support community-based re-use initiatives .

Respect for Cultures & Communities

Safestore supports 194 charity organisations across 119 stores.

The company provides a multilingual digital offering in English, French, Dutch, and Spanish. No cultural appropriation incidents have been reported. The company does not have a specific cultural impact assessment protocol, FPIC processes, or specific tracking of indigenous suppliers, as these are not applicable to its operations. There are no reported cultural site disruptions, and no cultural incident response framework is mentioned.

Safe & Smart Tech

Access to customer accounts is controlled by a password and user name.

Personal customer information is typically retained for 6 years from the end of the contract, though CCTV footage is normally retained for 28 days. The company does not knowingly collect personal data relating to children under 16 and only collects sensitive personal information if needed for a specific reason. Safestore conducts periodic security reviews of all systems, supported by external monitoring and penetration testing, and continuous vulnerability testing of internet-facing systems. The company is regulated under the UK’s General Data Protection Regulation (GDPR) and complies with anti-money laundering and counter-terrorist financing requirements. Comprehensive online GDPR training is provided to all colleagues and is compulsory for new starters. An HMRC triennial review confirmed the Group’s low risk rating for tax compliance for a further three years. Users can update their cookie preferences, opt out of marketing communications, and exercise their rights under GDPR, including access, correction, erasure, and restriction of processing.

Zero Waste & Sustainable Products

Safestore's branded boxes, which are part of its packing materials, are made from 100% recycled materials and are fully recyclable.

The company offers a 'Box for life promise' to ensure these boxes can be recycled responsibly. For its overall operations, 24.7% of total waste generated was recycled in 2024. Safestore has set several ambitious waste reduction targets, including a 75% waste recycling target, reducing UK store waste to landfill by 50% by 2025 (vs 2016/17 levels), achieving 100% diversion of UK and European construction waste from landfill, and phasing out all non-essential plastic products by 2030. The company has implemented four waste reduction initiatives, such as new recycling programs in UK stores and partnering with Community Wood Recycling for construction waste reuse. Suppliers are required to demonstrate compliance with ESG standards, including waste reduction, and Safestore works closely with them to reduce plastic packaging. Additionally, the company educates customers on sustainable living through its blog and social media, and its partnership with the Refill initiative has contributed to saving an estimated 60 million bottles from community waste streams.