Better Health for All

GoDaddy's principal goods and services, such as domain registration and website building, have no direct involvement in healthcare access or public health outcomes, resulting in a neutral health impact.

The company offers comprehensive mental health programs for its employees, including a Mental Health Management Program with Lyra Health/ICAS , access to the Calm app starting in 2025 for some employees , confidential support options like therapy and coaching , and celebration of Mental Health Awareness Month in 2024 . GoDaddy also provides comprehensive preventative health measures for employees, such as free preventive care , flu shots , wellness perks , and events like team sports, running, yoga, hiking, meditation, and healthy eating through its "Fitness in Tech" ERG . The company's products do not have direct safety implications for physical or mental health, nor do they involve health-related products requiring price accessibility, vulnerable population access, or risk transparency. GoDaddy does not engage in health equity programs, healthcare workforce development, global health crisis response, or health education as part of its core business.

Fair Money & Economic Opportunity

GoDaddy is a technology provider offering domain registration, website building, hosting, security, and marketing tools, primarily generating revenue through subscriptions. As such, it does not offer consumer credit products, manage debt, or operate financial service access points. Consequently, KPIs related to pricing fairness, exploitative fees, fair lending compliance, debt burden ratio, geographic inclusion, and product simplicity are not applicable. While GoDaddy's Empower program served nearly 2900 entrepreneurs

and its partnership with Kiva disbursed $114,050 across 640 loans to support entrepreneurs in underserved communities, the provided information does not include the percentage of total customers from underserved segments, the share of a loan book, specific wealth-building outcomes for users, or the percentage of profit reinvested, leading to the omission of these KPIs.

Fair Pay & Worker Respect

GoDaddy achieved global gender pay parity for the ninth consecutive year and U.S. ethnicity pay parity for the seventh consecutive year in 2023.

The company's pay parity target is $1.00 for $1.00. In 2023, women earned $1.00 for every $1.00 earned by men in overall company roles, $0.97 in leadership, $1.00 in technical roles, and $0.99 in non-technical roles. Non-binary employees earned $0.97. For U.S. race and ethnicity compensation, employees of color earned $1.01 for every $1.00 earned by white employees overall. A third-party expert conducted a multivariate regression analysis to ensure a fair assessment. The company also implemented a proactive promotion flagging process to mitigate potential biases and support career advancement.

Fair Trade & Ethical Sourcing

The provided article mentions GoDaddy's launch of a Supplier Diversity Program in 2023

and the publication of a Modern Slavery Act Statement . However, it does not provide specific, quantifiable data points such as percentages of spend, number of incidents, audit frequencies, or traceability coverage that are required to score any of the KPIs in the Fair Trade & Ethical Sourcing rubric. The information describes initiatives and commitments rather than measurable outcomes or percentages against the defined thresholds. Therefore, all KPIs are omitted due to a lack of concrete evidence.

Honest & Fair Business

GoDaddy maintains a Code of Business Conduct and Ethics that applies to all employees, contractors, officers, and directors, covering anti-bribery, anti-corruption, and conflicts of interest.

All new employees receive mandatory 'Do the Right Thing' (DTRT) training during onboarding, with annual refresher courses for existing staff. The company provides a 24/7, multi-language, anonymous third-party Ethics Helpline for employees, contractors, and vendors to report concerns. In 2023, an annual Voice survey indicated an average score of 87 out of 100 for comfort in reporting ethics and compliance issues. Also in 2023, GoDaddy launched the 'Be a Guardian' program to recognize employees for good compliance practices and introduced a Supplier Diversity Program to promote an ethical supply chain.

Kind to Animals

GoDaddy Inc. is a technology provider, and its service-oriented business model means that many animal welfare metrics, such as cruelty-free certification, animal testing, and ethical sourcing of animal products, are not applicable to its direct operations. The company's Environmental Policy, updated in September 2024, commits to integrating considerations for the protection and conservation of biologically diverse ecosystems and habitats and to monitoring related impacts.

GoDaddy is also recognized as a dog-friendly company, allowing employees to bring their dogs to work. However, the company has faced public controversies related to animal welfare. In January 2015, GoDaddy withdrew a Super Bowl advertisement featuring a puppy after public outcry, including a petition with approximately 42,000 signatures, as the ad was criticized for promoting inhumane breeding practices and puppy mills. In April 2011, its founder and CEO, Bob Parsons, faced criticism from animal rights groups, including PETA, after releasing a video of himself shooting an elephant in Zimbabwe, an action he defended. This incident led to PETA launching a campaign urging customers to close their accounts, and a competitor, NameCheap, persuaded over 20,000 GoDaddy customers to switch.

Planet-Friendly Business

GoDaddy achieved an 82% reduction in its Scope 1 and 2 greenhouse gas emissions by the end of 2023, surpassing its 2025 target of a 50% reduction from a 2019 baseline.

The company's overall renewable energy coverage reached 65% in 2023, an increase from 28% in 2019. All data centers in Europe, the Middle East, and Africa (EMEA) have been powered by 100% renewable energy since 2019, and the Phoenix data center achieved 100% renewable energy coverage in 2023. Energy efficiency improvements in 2023 included increased workload density, data center consolidation, and the implementation of energy management systems. GoDaddy also assessed the GHG impact of e-waste collection and recycling in 2023 to inform practice changes.

Respect for Cultures & Communities

GoDaddy launched the 'Empower by GoDaddy' program in 2017, partnering with nonprofit and community organizations to provide education, mentoring, and networking to underserved small business owners.

In 2023, this initiative provided over $1 million in funding to community partners, serving nearly 2,900 entrepreneurs across the U.S., Canada, Germany, and the U.K., through 250 workshops and over 1,450 mentorship sessions. In 2022, the program expanded to Baltimore, partnering with Impact Hub Baltimore. The company also launched the GoCommunities program in 2017, empowering entrepreneurs in low-income areas in locations like Cedar Rapids, Iowa, and Phoenix, Arizona, through collaborations with local nonprofit partners. Additionally, in 2013, GoDaddy's founder and his wife, through their foundation and company contributions, donated nearly $4 million to support self-sustaining communities in Haiti, funding education and infrastructure.

Safe & Smart Tech

GoDaddy has faced significant security challenges, with multiple data breaches between 2019 and 2022, including incidents in March 2020, May 2020, November 2021, and a multi-year breach identified in December 2022.

These breaches exposed at least 1.2 million customer data and 28,000 web hosting accounts. The Federal Trade Commission (FTC) identified failures in GoDaddy's security measures since 2018, citing a lack of multi-factor authentication (MFA), insufficient security event monitoring, and inadequate network segmentation. This led to an FTC mandate in January 2025 for a comprehensive security overhaul, including mandatory MFA for all users. GoDaddy's AI guiding principles prioritize privacy and security, restrict data access, vet third-party AI/ML solutions for ethical alignment, and implement risk mitigation strategies to minimize bias. In January 2022, GoDaddy improved privacy protections for domain registrants by anonymizing personal details in the public WHOIS directory and providing private email addresses.

Zero Waste & Sustainable Products

GoDaddy implements waste reduction initiatives, including managing e-waste through internal collaboration and external partnerships for repurposing unused technology, and a hybrid work model that reduces demand for physical office space.

The company responsibly manages hazardous e-waste, such as batteries, by collaborating with its IT team and partnering with an e-waste recycler for repurposing in 2023. Additionally, GoDaddy requires its suppliers and service providers to comply with all applicable environmental laws and regulations.