MASHINIi

Fluent, Inc..

FLNT.US | Advertising

Fluent, Inc. operates as a digital marketing company. It provides performance-based marketing services, connecting advertisers with consumers through various channels, including email, display, and mobile. The company focuses on customer acquisition and engagement, leveraging data and technology to ...Show More

Ethical Profile

Mixed.

Fluent, Inc.'s ethical profile presents a mixed picture. A critical memory corruption vulnerability (CVE-2024-4323) was discovered in Fluent Bit (versions 2.0.7-3.0.3). This flaw, allegedly exposed over 10 million daily deployments (e.g., AWS, Google Cloud) to risks like remote code execution, was later patched in version 3.0.4. Fluent, Inc. states it prioritizes cybersecurity, adhering to NIST 800-53 standards. On worker respect, the company received 'Best Place to Work' recognition in 2013 and 2020, with Glassdoor reviews showing a 3.9/5 rating and 80% CEO approval. However, comprehensive data on living wage or pay equity is not available.

Value Scores

Better Health for All0
-100100
Fair Money & Economic Opportunity0
-100100
Fair Pay & Worker Respect0
-100100
Fair Trade & Ethical Sourcing0
-100100
Honest & Fair Business0
-100100
Kind to Animals0
-100100
No War, No Weapons0
-100100
Planet-Friendly Business0
-100100
Respect for Cultures & Communities0
-100100
Safe & Smart Tech-20
-100100
Zero Waste & Sustainable Products0
-100100

Better Health for All

0

No evidence available to assess Fluent, Inc. on Better Health for All.

Fair Money & Economic Opportunity

0

No evidence available to assess Fluent, Inc. on Fair Money & Economic Opportunity.

Fair Pay & Worker Respect

0

The company's employee engagement score is 78% (3.9 out of 5 stars) based on 91 anonymous reviews.

1
In 2013, the voluntary employee turnover rate was 8%.
2
Also in 2013, 50% to 74% of health care premiums were covered by the employer.
3

Fair Trade & Ethical Sourcing

0

No evidence available to assess Fluent, Inc. on Fair Trade & Ethical Sourcing.

Honest & Fair Business

0

No specific, concrete evidence was found in the provided article to assess Fluent, Inc. against any of the 'Honest & Fair Business' KPIs. The article indicated that data extraction was throttled, resulting in no available information.

1

Kind to Animals

0

Fluent, Inc. operates as a digital marketing company.

1
The provided articles do not contain any specific, quantitative data points regarding Fluent, Inc.'s direct involvement in animal-related operations, products, testing, or conservation initiatives. As a service-oriented company, its core business model does not involve animal-derived products, animal testing, animal husbandry, or direct impact on wildlife habitats.
2
Therefore, all KPIs are scored as N/A (0) because they are not applicable to the company's operations.

No War, No Weapons

0

No quantitative data or specific facts relevant to the 'No War, No Weapons' ethical value were found in the provided articles for Fluent, Inc.

1
All articles explicitly state that they contain placeholder text and no relevant data points for the specified metrics.
2

Planet-Friendly Business

0

The company, a digital marketing firm, provides no specific quantitative data on its environmental performance across key metrics such as greenhouse gas emissions, renewable energy use, water consumption, or waste diversion rates.

1
While it mentions recycling all office waste and striving for a paperless office,
2
these are qualitative statements without specific percentages of total waste diverted. The company reports no environmental compliance violations,
3
which is consistent with its business model likely having minimal environmental compliance obligations. No information is available regarding climate targets, certifications beyond ISO 14001, or climate-related financial disclosures.
4

Respect for Cultures & Communities

0

No specific, quantitative data or relevant information regarding Fluent, Inc.'s respect for cultures and communities was found in the provided articles.

1
The articles primarily focus on general company information, financial reports, ESG services, or internal codes of conduct, without detailing any metrics related to community engagement, cultural impact, or partnerships with local or indigenous groups.

Safe & Smart Tech

-20

Fluent, Inc. implements employee security training integrated into onboarding and mandatory annually, which aligns with industry-standard practices.

1
The company utilizes best-practice applications like Okta, suggesting industry-standard authentication security.
2
A critical memory corruption vulnerability (CVE-2024-4323) in Fluent Bit versions 2.0.7 through 3.0.3 was reported on April 30, 2024, and a patch (version 3.0.4) was released on May 21, 2024.
3
This indicates critical vulnerabilities were patched within 21 days on average. The company's response to the vulnerability, including the release of a patch, suggests an established vulnerability disclosure program with reasonable response times. Fluent, Inc. also states that internal and external audits review IT and cybersecurity controls annually, and their program covers compliance management, indicating basic compliance with applicable regulations.
4

Zero Waste & Sustainable Products

0

The provided articles for Fluent, Inc. (FLNT.US) do not contain any data or information relevant to waste diversion, sustainable products, or any of the specified key performance indicators.

1
The articles focus on the company's business model, performance metrics related to advertising and commerce, and general company information, without discussing environmental or sustainability practices.
2

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AI-generated analysis based on publicly available data. Not financial advice. Ratings are expressions of opinion derived from automated models and may contain inaccuracies. See our Risk Disclosure for full details.