MASHINIi

Helen of Troy Limited.

HELE.US | Wholesale of other household goods

Helen of Troy Limited is a global consumer products company that designs, develops, and markets a diverse portfolio of products under a portfolio of brands, including OXO, Hydro Flask, Vicks, Braun, PUR, Hot Tools and Drybar. The company operates through three segments: Home & Outdoor, Health & Well...Show More

Ethical Profile

Mixed.

Helen of Troy Limited faces scrutiny over its environmental impact, with total greenhouse gas emissions significantly increasing from 221,177.5 to 526,278.1 metric tons CO2e between 2023 and 2024. While the company sets SBTi-aligned targets for emissions reduction, critics point to limited data on key sustainability metrics. In animal welfare, Drybar is Leaping Bunny certified, but some brands allegedly test products on animals in China, with only about 40% of products being cruelty-free. Positively, its PUR brand distributed over half a million water filtration systems in the US and Canada, addressing lead exposure. However, ethical sourcing and business transparency reports suggest a lack of quantitative data on audit frequency, supplier diversity, regulatory fines, and third-party assurance for ESG disclosures.

Value Scores

Better Health for All0
-100100
Fair Money & Economic Opportunity0
-100100
Fair Pay & Worker Respect0
-100100
Fair Trade & Ethical Sourcing0
-100100
Honest & Fair Business-30
-100100
Kind to Animals-20
-100100
No War, No Weapons0
-100100
Planet-Friendly Business-60
-100100
Respect for Cultures & Communities0
-100100
Safe & Smart Tech0
-100100
Zero Waste & Sustainable Products-20
-100100

Better Health for All

0

No specific, quantifiable evidence was found in the provided articles to score any of the KPIs against the rubric's defined thresholds. The available articles either indicated a 404 error

1
or contained general statements about a subsidiary's products without providing company-wide percentages, financial allocations, or specific metrics required by the rubric. For example, while water filtration systems were mentioned, there was no data on the percentage of the company's overall product portfolio with health benefits, revenue from harmful products, or the percentage of vulnerable populations reached.
2

Fair Money & Economic Opportunity

0

Helen of Troy Limited is a consumer products company, not a financial institution.

1
The company does not offer lending, deposit, or other financial services to consumers.
2
Therefore, all KPIs related to fair money and economic opportunity, such as underserved client share, pricing fairness, exploitative fee exposure, inclusion initiatives, data accessibility for financial data, fair lending compliance, wealth-building outcomes, profit reinvestment in community finance, financial literacy initiatives, debt burden ratio, geographic inclusion for banking services, and product simplicity for financial products, are not applicable to its business model.
3

Fair Pay & Worker Respect

0

No evidence available to assess Helen of Troy Limited on Fair Pay & Worker Respect.

Fair Trade & Ethical Sourcing

0

No explicit, quantitative evidence was provided for any of the KPIs related to Fair Trade & Ethical Sourcing. While articles mention policies, commitments, and expectations regarding ethical conduct, child labor, forced labor, and supply chain transparency, they do not provide specific data points such as percentages of certified spend, audit frequencies, number of incidents, traceability coverage percentages, remediation timelines, or ethical clause coverage percentages.

1
Therefore, no KPIs can be scored based on the provided information.

Honest & Fair Business

-30

Helen of Troy has a formal whistleblower protection policy with a hotline and associated reporting processes, but there is no evidence of independent investigation processes.

1
A comprehensive anti-corruption and anti-bribery policy is in place, prohibiting bribes and facilitation payments, with training and reporting processes.
2
Grant Thornton LLP performed a limited assurance review on Scope 1 and Scope 2 GHG emissions, and various product certifications are mentioned, indicating some third-party verification of claims.
3

Kind to Animals

-20

Helen of Troy states a policy against animal testing, but details on its scope or enforcement are not provided, and the company did not provide a clear policy despite multiple attempts to contact them.

1
Brands under Helen of Troy, such as Revlon, test products on animals in China to meet regulatory requirements.
2
This indicates that while discretionary testing may be prohibited, legal mandates still override alternatives.

No War, No Weapons

0

No evidence available to assess Helen of Troy Limited on No War, No Weapons.

Planet-Friendly Business

-60

The company reported total Scope 1, 2, and 3 GHG emissions of 526,278.1 metric tons CO2e in FY2024, which is a significant increase from 221,177.5 metric tons CO2e in 2023.

1
Helen of Troy has updated its science-based emissions reduction targets and is seeking SBTi validation by the end of 2025, having previously received SBTi approval in 2022.
2
The company has a net-zero target year of 2040, aiming for at least a 90% reduction across all scopes by that time.
3
Its Gallaway, Tennessee distribution center has achieved LEED® Silver certification, representing a portion of its facilities.
4
The company reported a waste diverted/recycled rate of 43% for non-hazardous waste.
5
Only 1.2% of its water withdrawal is sourced from high or extremely high baseline water stress areas.
6
The company reported no recalls or regulatory violations in FY24 and states it complies with relevant environmental, health, and safety laws and regulations.
7

Respect for Cultures & Communities

0

No evidence available to assess Helen of Troy Limited on Respect for Cultures & Communities.

Safe & Smart Tech

0

The company uses industry standard SSL encryption for credit card transactions.

1
Users can access, update, and delete their information by contacting the company.
2
Data is retained only as long as necessary for processing purposes.
3
The company also mentions GDPR compliance.
4

Zero Waste & Sustainable Products

-20

Helen of Troy reported a 94% waste recycled rate in 2020.

1
The company has implemented multiple waste reduction initiatives, including a partnership with Looptworks for textile recycling for its Osprey brand, and a Hydro Flask Trade-In program which recycled over 100,000 pounds of stainless steel and polypropylene between 2017 and 2023.
2
Additionally, Hydro Flask provides customer education by encouraging the reuse of caps, lids, boots, and straws.
3

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AI-generated analysis based on publicly available data. Not financial advice. Ratings are expressions of opinion derived from automated models and may contain inaccuracies. See our Risk Disclosure for full details.